Park rangers are having to fend off hundreds of Justin Beiber fans every day as the protected area he walked in during a music video has been ruined by copycat supporters.
The rangers at the Fjadrargljufur gorge in Skaftarhreppur, in southern Iceland, have revealed the damage done to a protected area of moss at the gorge by fans looking to recreate Justin Beiber’s 2015 video for ‘I’ll Show You’.
In the music video, Beiber could be seen walking along a narrow strip of rock covered in moss which is jutting out into the gorge.
The Environmental Agency of Iceland (Umhverfisstofnun) has now posted a photo of the same area showing how the moss on the rock has been completely worn away by fans recreating the video.
Daniel Freyr Jansson, a specialist at the Agency, told local media: “The damage done by foot traffic in the area can be directly attributed to Justin Bieber’s influence”.
Jansson adds: “This gorge used to be fairly little known. The great increase in traffic began after Bieber came. An increase from 50 percent to 80 percent between the years 2016, 2017 and 2018 has been reported.”
Local media report the park rangers have to fend off Bieber’s fans who are eager to walk in the protected area to take selfies and record videos in the same places as the singer.
Between 100 and 200 cars are reportedly being stopped by the rangers every day as they attempt to enter the area where the Canadian star filmed the clip.
The gorge featured in the recently released trailer for season 8 of Game of Thrones, which is likely to ensure continued tourist visits to the area.
The Environmental Agency of Iceland hopes that the area will be better protected and the further destruction of its nature is avoided.